ZoomInfo Completes Latest Technology Acquisition
ZoomInfo has announced the acquisition of Datanyze. Datanyze uses machine learning and proprietary methodologies to capture the technologies that are being used or implemented by more than 35 million companies globally.
By infusing this information into its growth acceleration platform, ZoomInfo will be able to supplement its unrivalled company and contact information with real-time alerts that enable sales and marketing professionals to sell based on customer technology decisions.
“Business data is rapidly changing and your data platforms must be built to adapt. ZoomInfo has the largest, most complete data set of companies and contacts and a goal to enable our customers to automate, process, curate, and present the data on-demand and in real-time. Delivering industry-leading technographics, the Datanyze technology will be a significant addition to help us deliver the right data, at the right time, to the right person,” Derek Schoettle, CEO, ZoomInfo, said.
Datanyze customers will continue to receive support for the Datanyze product offering. Ilya Semin, CEO, Datanyze, said, “I am thrilled to be joining ZoomInfo at this time of tremendous growth in the organisation. Bringing together our two organisations is a perfect union, combining Datanyze’s real-time technographic data with ZoomInfo’s unparalleled – and the industry’s most current – company and contact data.”
With today’s incorporation of Datanyze and the recent addition of Y Labs, ZoomInfo has now increased to six major locations.
ZoomInfo was recently named to the Inc. 5000 for the sixth time. The company has more than doubled its headcount in the last year and continues to expand in all areas as they increase their market share.
Business is like chess and this is an interesting move by ZoomInfo. I’ll be checking back to see how things unfold. Great post as always 🙂
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