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6 Tips And Hacks To Help You Better Manage Your Business

Manage a business? Running a business can be exhausting. There are so many aspects to take care of, and it’s easy to get burnt out. Thankfully, there are many hacks that can help you get your business back on track including 6 tips and hacks that will help you better manage your business.

Management means directing and controlling a group of people or an organisation to reach a goal. Management often means the deployment and manipulation of human resources, financial resources, technological resources, and natural resources.

1) Make Everything Legally Clear

One of the first things to do when starting a business is make everything legally clear. This means having your business name protected, developing an identity that will distinguish it from other businesses, and protecting yourself against copyright infringement. This is done by having contracts and being upfront with them with your partners and clients.

If you have a website then having everyone who visits or registers an account there sign a document is a good thing in this regard. If you are not sure how to do it then you can look at termshub.io for inspiration. However simple, even if it is just a click that they agree to the terms and conditions, is a good start.

2) Write Everything Down

Staying on top of what you have to do is much easier when you write everything down. You can create lists by writing everything down so you won’t forget anything. It will also help keep track of all the information for your business including contacts, deadlines, expenses, etc.

Small business owners usually need to do this themselves as they do not have the people in the company to act as a secretary for that purpose alone. However, if you become proficient at it, it can be done very quickly and won’t affect the other things you might be doing, such as having a meeting. If you cannot write fast enough, then using a voice recorder is another option.

3) Use A Simple Content Management System To Manage Your Social Media Accounts

Social media accounts are necessary for small businesses, and while they are free they come at a cost if you don’t manage them correctly. You’ll need time to keep them updated, respond to messages and comments, etc. It’s best to try and plan out your posts at least a day before publishing them so they don’t end up feeling rushed which can prevent you from engaging with your followers.

Thankfully there are many content management systems that will help you better manage your social media accounts. These include HootSuite and Buffer for Twitter and Facebook Pages Manager on Facebook itself. They let you schedule posts in advance so you won’t forget about it or be too busy with other tasks when it comes time to do it.

4) Come Up With A Calendar To Keep Track Of Your Deadlines

One of the keys to managing a business is knowing what needs to happen next and when especially when you have deadlines that need to be met. It can also be difficult if several people are involved in completing a project because it’s hard to keep track of what needs to happen next since there is no single person responsible for it.

There are many apps out there that will help you manage your schedule better which include Google Calendar, Microsoft Outlook, and Apple iCal among others. You can also go old school with pen and paper which will work just as well for this purpose but may not have all the features of an app.

5) Get Out Of The Office More Often

Remote work is becoming more and more popular, but that doesn’t mean that working from home or wherever you happen to be is the best option. Not only will meeting clients and your employees in-person help them feel like you care about their well-being and time, but it can also be good for your own health.

Although speaking on the phone with others every once in a while might not seem like much of a workout, it’ll do more than enough if done right by standing up and pacing around while doing so. Simply going outside once in a while will have the same effect which has many benefits including being able to relax better by being able to breathe fresh air. You should go outside and walk around for a few minutes every once in a while and the rest will take care of itself.

6) Create Your Own Systems To Save Time And Work Better

Managing any business is hard enough without trying to do it all by yourself or just having some people that you can outsource tasks. Even if you don’t have the money to hire new staff, you can learn how to get better at your job which includes saving time on certain things such as using templates and systems that work best for your business type.

Running a business can be hard because there are so many aspects to take care of, and it’s easy to get burnt out. Thankfully, there are many hacks that can help you better manage your time including 6 tips and tricks that will save you the most precious resource: time! Whether you’re looking for ways to improve how you work or just want some practical advice on running an efficient company, these expert-approved hacks should do the trick.

A Useful Guide on How to Grow Your E-Commerce Business

Do you want to grow your e-commerce business? Never have online businesses been more active than during the COVID-19 pandemic. The lockdown, and general inability to get outside without restrictions confined many to their homes.

Fortunately, the existence of e-commerce allowed a large number of people to get essential products and goods with the click of their mouse. Those who already had an established e-business reaped the fruits of their labour and those who were sceptical got motivated to start their own. Yet, some might have found themselves not getting the desired sales.

Here is a guide on how to boost and grow your e-commerce, if you already have one and are not happy with the current situation of trade.

E-mails Are Not Dead

One simple piece of advice on how to grow your already existing e-commerce business is by simply giving potential customers the option of receiving news, offers, and information about related products via email. It might seem like a long shot but believe it or not, a great number of people still check their email regularly, especially the more mature part of the population.

Presentation Is All

If your customers check your website and get lost trying to find what they are after, then most of them will just redirect to a less complicated, better organised, and tidier site. The way you present and display your products, the way you categorise the items you offer, and the overall clarity of the website might change your sales. If you are feeling a bit lost, start from product photography for e-commerce which has proven as a great way to boost your business. If your items are properly displayed and posted, for example, all the right angles are seen, or the light is highlighting the colour and texture of the product, there is a greater chance of keeping customers and scoring sales. Furthermore, be careful not to overdo it with colours, especially bright ones which can be a bit distracting, and pin some descriptions to every product, such as the quality, material used, and other characteristics.

Social Media Availability

Sending email and keeping in touch with your customers will get you a long way, but your presence on social media is a must. From platforms such as Facebook and Instagram to TikTok and Snapchat, whatever the case may be, being and staying active on social media will help you:

  1. Building Brand Awareness
  2. Letting a larger number of people know about your business
  3. Keeping track of the most sold and sought-after products
  4. Target groups of people more specifically by tracking their likes and interests on social media.

Also, and this one is important, optimise for mobile phones. Let’s be realistic, most people check their media via mobile phone, rather than laptop or desktop, therefore it is highly recommended to make your website available for phones as well.

Go International

We live in the age of globalisation, meaning people from one end of the planet know exactly what’s going on in the USA or France without even stepping a foot in these countries. The availability of news and information nowadays is something out of a sci-fi movie, yet no matter how strange it might seem it is our reality. Going global means making it possible to ship internationally. This expands your customer group extensively and will triple your current sales with the help of proper marketing and advertising. Furthermore, it allows you to create discounts or offer FREE shipping under certain conditions.

Keep Track of What Is Going on

All this advice seems proper, however, feedback and keeping track of your sales is the way to success.

Firstly, leave the option of customer complaints or suggestions open on your website. The best way to build awareness about your business is to know what your customers and buyers like or do not fancy when it comes to the services you offer.

Secondly, give some products another chance. For example, by keeping track of the sales you make, you’ll notice, inevitably, that certain products are more popular than others. You can either completely cut those products from your offer or maybe try a different approach such as giving them at an amazing price, offering them as a gift, or simply putting a discount. Still, have in mind that no matter how hard you try, there will always be products which somehow are left on the shelves, so you should maybe target a different group of customers who you think might be more interested in these particular products.

Thirdly, be there for your customers. It seems impossible to always stay alert but it plays a huge role in keeping and getting customers. Everybody loves when their email is answered right away or their message on social media is seen in an instance. Great service and general attainability give a sense of security and faith in your company.

A Lot of Free Stuff

No, those are not the products you purely sell, as we have already given the advice, but rather, newsletters, coupons, and even stuff completely unrelated to the product you offer- from shampoos, bumper stickers, and pencils to little cards with messages and quotes. This will create a more intimate bond with your customers as they will certainly appreciate the little signs of attention. Also, wrap them nicely and make sure your products arrive in one piece if you are shipping something fragile.

Finally, patience is the key. Sometimes you do everything right and things just do not go according to your plan. This however should not discourage you since the way to success is paved with failure.

Digital Marketing Tips: 4 Ways To Improve Your Website

It’s important to understand the need for adding new content, adding videos to your website, and making sure that you are keeping your social media pages updated. These are just some of the many ways to promote your business online. If you want to reach more people and grow your customer base, consider these digital marketing tips for this year!

1. Outsourcing A Digital Marketing Agency

Many businesses choose to outsource their digital marketing campaigns to an agency. This can be a great way to get the help you need to reach your target audience. A good digital marketing agency will have the experience and knowledge to help you create a campaign that will achieve your desired results. When you outsource your digital marketing, you can learn a lot from them as well. The digital marketers at Blaze Media can help you conduct paid advertising and develop your website. In the long run, this is better than starting yourself because you’ll have that professional touch from the start.

2. Creating A Good Strategy

It’s important to have a good strategy in place before you start your digital marketing campaign. This will help ensure that you are targeting the right people and that you are using the right methods to reach them. Without a strategy, you may be wasting your time and money on campaigns that aren’t effective. When you work with an agency, they will help create this strategy for you.

3. Focusing On Quality Content

Quality content is essential for any successful digital marketing campaign. This content needs to be engaging, useful, and relevant to your target audience. If people don’t find your content interesting or valuable, they won’t stick around long. Make sure that you are putting effort into creating high-quality content that will help your business and attract new customers. Quality content can also be shared on social media, which is how you will reach new audiences and engage them with your business.

4. Keeping Social Media Updated

It’s important to keep your social media pages updated regularly. This is a great way to reach new people who are interested in what you have to offer. Don’t just post for the sake of posting, though. Only post relevant updates that will be interesting to your audience. If you want more people to find your website or content online, consider adding some videos into the mix. Videos are an excellent way to get people’s attention quickly and effectively while also increasing conversation on social media sites like YouTube where viewers can comment on the video itself instead of having it go straight onto their newsfeeds via Facebook or Twitter.

This is just scratching the surface of what is possible with digital marketing. For more information on how to improve your website or campaign, consider working with an agency that has experience in this field. It’s important to build a website that is engaging for your audience and that does more than just give them information about your business. If you want people to visit you instead of going elsewhere, digital marketing is key.

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Top 10 Most Popular Hashtags on Social Media

Brands should never underestimate the importance of the simple hashtag. It plays a vital role in spreading your brands reach, and it helps grow your brands following.

Research found that 88% of brands include at least one hashtag and posts with hashtags average 12.6% more engagement than those without. Twitter was the first platform to officially adopt the hashtag in 2009, which meant that any tag starting with # became automatically hyperlinked.

Hashtags are used to help group content. It can either be a general hashtag that everybody uses – in which case you are grouping that post and image with others who upload similar content. Alternatively, many brands create niche hashtags to develop interest, and to group posts relating to a particular product or campaign.

Top 10 Facebook Hashtags

  1. #facebooklive
  2. #like
  3. #memes
  4. #facebookmarketing
  5. #socialmedia
  6. #photography
  7. #photooftheday
  8. #trending
  9. #facebookads
  10. #live

Top 10 Instagram Hashtags

  1. #love
  2. #instagood
  3. #photooftheday
  4. #fashion
  5. #beautiful
  6. #happy
  7. #cute
  8. #tbt
  9. #like4like
  10. #followme

Top 10 LinkedIn Hashtags

  1. #innovation
  2. #management
  3. #digitalmarketing
  4. #creativity
  5. #technology
  6. #futurism
  7. #entrepreneurship
  8. #startups
  9. #jobs
  10. #recruitment

Top 10 TikTok Hashtags

  1. #foryou
  2. #foryoupage
  3. #fyp
  4. #duet
  5. #tiktok
  6. #viral
  7. #tiktokindia
  8. #trending
  9. #comedy
  10. #funny

Top 10 Tumblr Hashtags

  1. #tumblr
  2. #tumblrgirl
  3. #love
  4. #aesthetic
  5. #youtube
  6. #photography
  7. #girl
  8. #instagood
  9. #instagram
  10. #tiktok

Top 10 Twitter Hashtags

  1. #competition
  2. #influencer
  3. #influencermarketing
  4. #fridayfeeling
  5. #MondayMotivation
  6. #tbt
  7. #wcw
  8. #thursdaythoughts
  9. #traveltuesday
  10. #blessed

Top 10 YouTube Hashtags

  1. #youtubechannel
  2. #youtube
  3. #youtuber
  4. #youtubers
  5. #subscribe
  6. #youtubevideos
  7. #sub
  8. #youtubevideo
  9. #like
  10. #instagram

At Advisory Excellence, we drive business to our members by creating content that resonates with coveted audiences.

Electronic Insurance Regulations Issued in The UAE

The UAE Insurance Authority recently published the Insurance Authority Board of Directors’ Resolution No. 18 of 2020 on Electronic Insurance Regulations dated 27 April 2020. The first draft of these regulations was published in January 2019, and after public consultation and discussion, a revised draft was published in December 2019, which has now been finalised.

The Regulations and the timing of it are very relevant in the current circumstances, i.e. the impact of COVID-19 and the social distancing measures by the government, marketing, and solicitation of insurance by physical means is at an all-time low.

The term electronic has been widely defined as anything relating to technology having electrical, digital, magnetic, wireless, visual, electromagnetic, automated, optical or similar capabilities. The scope of the Regulations extend to all electronic and smart insurance operations carried out on the internet address of the company, social media such as Facebook, Linkedin, multimedia such as YouTube, Instagram, blogs, applications such as google doc, Wiki, AI-based systems, text messages, instant chat channels, smart applications, etc.

All insurance companies and related businesses such as insurance agents, actuary, broker, surveyor, insurance consultant, carrying out operations through electronic mode, require prior approval from the Insurance Authority. The application for such approval must be accompanied by an action plan for electronic operations, approved by the Board, and contain analysis of the risk, projected volume and contingency plan for the electronic operations.

Life insurance policies with investment components cannot be transacted online, while the sale of life insurance policies with standard underwriting, such as term life is allowed. Health and general lines of business on property and liability risk, including marine cargo insurance can all be sold online and are subject to the Regulations.

The website of the insurance companies must be maintained by the IT department of the company, but if the management of such a website is being outsourced to a third-party, then prior approval of the Insurance authority must be obtained in this regard. Insurers currently use multiple online platforms for online marketing and selling, often procured through third-party entities. The intent of the Regulations is to capture and regulate, where possible all such third-party entities who are engaged in insurance distribution.

The Regulations also put much impetus on provisions of information security and also requires that storage of data must be in the United Arab Emirates. It is however not clear whether the Regulations require any Cloud server to be based within the United Arab Emirates.

In addition, the Regulations recognise that the electronic platforms and systems of the companies may not be developed enough to carry out these operations and hence allow outsourcing of electronic operations for this purpose. The Regulations also allow usage of third-party websites for sale of insurance but require the prior consent of the Insurance Authority to be obtained for any such arrangements.

The Regulations also recognise, for the first time, the “Price Comparison Websites” and interestingly state that only an insurance broker can deal with a price comparison website. The Regulations also require Price Comparison Websites to be registered with the Insurance Authority and a copy of the agreement signed between Insurance Broker and Price Comparison Websites must be shared with the Insurance Authority.

The prerequisites for registration of Price Comparison websites has also been listed in the Regulations but state that the application for registration must be made in accordance with the applicable regulations, implying that the Insurance Authority may be issuing further regulation on Price Comparison Websites shortly.

The Regulations state that the provisions shall apply from the date of publication of Regulations in the official gazette, but also allow insurance companies and insurance-related professions a time period of 6 months from the date of publication in the official gazette to align their position and operations with the Regulations.

While the recognition of Price Comparison Websites is a step in the right direction from the United Arab Emirates Insurance Authority given the global trends in this regard, the requirement for a Price Comparison Website to deal only through a broker creates an extra layer of regulatory requirement and therefore unnecessary costs, the benefit of which could have been passed on to end customers in the absence of such requirement.

Nonetheless, insurance markets globally have noticed a surge in demand for insurance policies through online mode and therefore this Regulation brings much-needed clarity, which will help in further growth of the United Arab Emirates insurance market.

EY Croatia acquires the tech company ENTG

Consulting company EY Croatia acquired the creative tech company ENTG, the Croatian website Netokracija reported. With this acquisition, EY Croatia makes a great entrance to the digital and the disruptive industry.

For ENTG, on the other hand, this exit is a step forward in their evolution that will improve their position on the market. Reportedly, it is yet to be decided whether they will keep their brand as ENTG, or will operate under the EY brand.

“In order to evolve, we decided to continuously disrupt ourselves. That’s why we are happy to announce joining our forces to EY family. Big thanks to everyone who had our back and who trusted us to keep theirs also! We are bringing all the legacy we’ve made so far into a new and upgraded era for all existing and new clients, partners and colleagues but now powered by an amazing EY Croatia!”, wrote the ENTG team on their Facebook page.

According to ENTG CEO, Ida Pandur, her team within EY will be dedicated to providing advisory services in the field of Customer Experience (CX). Moreover, they will give EY a new mindset and new energy in digitization and marketing.

“My team will be in charge of consulting services in the CX area, especially in the digital area. All that we have built up as ENTG to date; we will continue to do within the EY but at a higher level. EY will take over the entire business, including the team and the cooperation with our clients and partners”, says Pandur for Netokracija.

For EY Croatia this conquest means a further expansion that will give an added value to their current and their future customers – services that go beyond traditional finance ones such as audit, accounting and tax advisory and consulting.

“I believe that the combination of the specific digital skills that the ENTG team has; together with the innovative and traditional financial knowledge, the strength of the EY’s global network of professionals and the great domestic market experience, will add value to our clients. I hope that this new practice will be recognized in our country”, says Horvat Berislav, Country Managing Partner at EY Croatia, Netokracija reported.

Under the corporate motto “Inspired by digital”, ENTG was found in 2013 by the 26th old Ida Pandur. ENTG is a creative tech company and consulting hub for advanced digital strategies and projects. The company goal is to provide clients with unique 360 approaches in creating their strategies and make digital fully integrated part of complete marketing and business development activities plan.

EY on the other side is multinational professional services firm with a special focus in the finance industry. Globally, EY is known as one of the “Big Four” accounting companies. The company operates as a network of member firms which are separate legal entities in individual countries. In Croatia, EY is present since 1991, providing audit, advisory, accounting, tax and transaction support services.