DatChat Announces National Marketing Campaign on Barstool Sports
Communications and social media company DatChat has announced they will be running a multi-channel, national marketing campaign on Barstool Sports.
DatChat will serve as the Presenting Sponsor for multiple Barstool Sports franchises, including BFFs, which is a weekly podcast hosted by David Portnoy, Josh Richards, and Brianna LaPaglia.
Darin Myman, Founder and Chief Executive Officer at DatChat said, “We’ve been long-time fans of the work Barstool Sports and its franchises are doing as leaders and cultural touchstones spanning multiple generations across sports and entertainment.
This is a meaningful relationship for us, both as supporters of their work and as the creators of a platform which we believe is a natural fit and exciting opportunity for their audiences.”
The marketing campaign is expected to launch in November 2021. DatChat is available as a free download for iOS and Android.
DatChat Inc. is a blockchain, cybersecurity, and social media company that not only focuses on protecting privacy on personal devices, but also protects user information after it is shared with others.
The DatChat Messenger & Private Social Network presents technology that allows users to change how long their messages can be viewed before or after users send them, prevents screenshots, and hides encrypted photos in plain sight on camera rolls.
DatChat’s patented technology offers users a traditional texting experience while providing control and security for their messages.
With DatChat Messenger, a user can decide how long their messages last on a recipient’s device, while feeling secure that, at any time, they can delete individual messages or entire message threads, making it like the conversation never happened.
About Barstool Sports
Founded in 2003 by David Portnoy, Barstool Sports is a leading digital sports, entertainment and media platform that delivers original content across blogs, podcasts, video and social media, supported by nearly 100 dedicated personalities.
It benefits from its base of approximately 60 million monthly unique visitors, reaching an estimated 36% of males and 30% of females in the Millennial and Generation Z generations across the United States.
In 2020, Barstool Sports grew by approximately 57%, delivering nearly $150 million in revenue from digital and audio advertising, ecommerce, events and licensing. Barstool Sports is a strategic partner of casino operator Penn National Gaming and home to The Barstool Fund for small business relief due to the impacts of COVID-19.