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6 Ways Technology Will Shape The Future Of Surgery

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We live in a world that is increasingly shaped by technology. Our lives are becoming more and more reliant on tech, for everything from entertainment to communication to work. So it’s no surprise that surgery is also being affected by this trend. Here are six ways that technology will shape the future of surgery:

3D Printing will Allow for Custom-made Implants and Prosthetics

With the revolutionary advances in 3D printing technology, custom-made implants and prosthetics for surgical procedures are within reach. This will mean better, more accurate surgeries tailored towards the individual patient, reducing lengthy surgery times and improving results. Doctors and surgeons can now use scans from computed tomography (CT) to create precise digital models of various parts of the body that can be used for 3D printing prosthetics. No longer limited by a pre-fabricated prosthetic off a shelf, physicians can experiment with different materials until they find the best fit for each unique situation. What’s more, 3D-printed seed osteoid plates have been used with great success in some experimental treatments—meaning an even brighter future lies ahead as this technology is honed even further.

Improvements in Technology will Speed Up The Recovery Time

Physicians now have the capability to customise surgeries depending on each individual’s circumstances and preferences with precisely calibrated surgical instruments that reduce the risk of infection and other postoperative complications. The result of these technological breakthroughs is a faster healing process for patients, allowing them to return to their regular activities much sooner than before. Take meniscus surgery, for example, in today’s age you can get back to your everyday activities in under 6 weeks! By utilising powerful new innovations, physicians can enhance safety, improve outcomes, and calm patient families who may have had doubts about long recovery times in the past. No matter how complicated or simple surgery is, taking advantage of improvements in technology could be essential for accelerating recovery time so we can get back out there living our best lives!

Robotics will Assist in Performing Surgery with More Precision

Robotics is playing a key role in aiding surgeons to perform operations with increasing precision. Robots are now able to take on many of the laborious, complex tasks such as suturing and tying knots with greater accuracy than their human counterparts. By allowing surgeons to focus on important decision-making tasks, such as planning, diagnosis, and problem-solving, robotics can help reduce errors during delicate surgical procedures and provide faster recovery time for patients. With the assistance of robots, surgeons have more control over the minute intricacies of an operation and can increase their precision when performing delicate operations. The use of robotic technology is already revolutionising the surgical landscape today, and its further application will likely shape the future of healthcare.

Artificial Intelligence will Be Used to Diagnose Patients

In the future, artificial intelligence will play a key role in helping doctors diagnose patients more effectively. AI-enabled computers will process vast amounts of data in real-time to provide faster, more accurate decisions than humanly possible. Competent machines that can recognise patterns in medical imagery or patient records will also enable a higher level of personalised care. With less cost and quicker turnaround times for diagnoses, artificial intelligence will become an indispensable tool for healthcare professionals seeking to provide the most efficient diagnosis and treatment plans possible.

Nanotechnology will Be Used to Create Targeted Drugs

Nanotechnology has the potential to revolutionise surgery by creating targeted drugs that can activate, repair, and even restore tissue on a microscopic level. These drugs could potentially be injected directly into a body cavity or organ to treat conditions such as cancer, arthritis, or heart disease without invasive surgery. They could also have the ability to identify and target specific cells—something conventional medications cannot currently do. Nanotechnology won’t just make surgeries easier, safer, and more effective; it can also allow doctors to prescribe doses that are tailored specifically for each patient’s body. This personalised approach may lead to better outcomes than traditional treatments since nanotechnology can offer high levels of accuracy in delivering both targeted and sustained dosing.

Gene Editing will Be Used to Treat Genetic Diseases

The ability to use gene editing to treat genetic diseases is one of the most remarkable possibilities of what technology can bring us in surgery. As we’ve already seen, gene editing has already been used in some clinical trials, showing encouraging results in its potential to cure certain diseases at their source. This could be a complete game-changer when it comes to tackling conditions like cystic fibrosis, which traditional medicine and treatments can only partially manage. We are now looking at the potential for using this technique to not just cure, but also prevent other disorders that have a genetic component – and even customise treatments based on an individual’s genetic profile.

As we move into the future, technology is becoming increasingly intertwined with healthcare and surgical procedures. Robotics can help improve precision during operations, artificial intelligence will assist in faster diagnoses, nanotechnology has the potential to create targeted drugs for personalised care, and gene editing could be used to treat genetic diseases. With all of these advancements on our horizon, it’s clear that technology is essential for us to live healthier lives and reach our full potential. As a result of this technological revolution in surgery, patients are now able to access better treatments that offer improved outcomes at lower costs than ever before – allowing them to focus on living happier and healthier lives.

Stock Trading With AI: How Does It Help You as a Trader

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Those not involved in the market may see stock trading as chaotic, but professionals can spot patterns. AI and ML are well-suited for stock market inquiries and price estimations.

This article addresses the possible benefits of AI in stock trading. It explains the aspects that using trading software for stocks will aid traders in the long run.

What Is AI?

AI is the mimicking of human intelligence by machines, especially computers.  It focuses on building robots with human-level intelligence. Real-world AI includes speech recognition, facial ID, weather forecasting, and much more.

Machine learning enables computers to learn from errors like humans. It includes giving computers material to study independently and improve over time. AI technology can have a significant impact on today’s stock trading markets.

What Is AI Trading?

AI in stock trading usually means algorithmic trading. Both categories have similarities and differences. Quantitative and high-frequency trading need definitions with which to work.

Math and statistics are used in quantitative trading. This labour-intensive strategy lacks Q&A. (such as brand strength or managerial skill).

Algorithmic trading separates a large trade offer using technical analysis and algorithms (algo-trading). Automatic price comparison intrigues hedge funds and amateur traders like myself.

HFT is a kind of algorithmic trading with fast trade execution and complex financial algorithms. This method allows major financial firms to carry out deals rapidly and often.

Automated trading involves portfolio management and computer algorithms based on previous financial data. In this scenario, a computer makes purchases and sells based on established rules. Thanks to advancements in AI and ML, it is now possible to take a completely hands-off approach.

If you’re a trader who’s interested in AI for stock trading, you should familiarise yourself with stock charting first. The use of charts is a must for every serious trader. You may use the data to learn about stock price dynamics and trading volume over time.

Artificial intelligence (AI) is once again going to help this medium and help traders. There are several online stock charting tools but choosing one might be difficult. Stock charting platforms show how stocks have evolved over time, which may help you see trends and expect their future behaviour. Any trader may use charting software to interpret and act on vast amounts of data.

Role of Artificial Intelligence in Stock Trading:

1. Unaffected by Any Kind of Emotion

Investors who are working based on their emotions are particularly vulnerable. It’s normal for individuals to let greed or fear dictate their investment decisions. Moreover, emotionally motivated monetary choices are often less smart.

The emotional investment would be selling all your firm shares out of panic rather than based on data and the odds of making a profit are really low.

It is in such situations that stock trading software can be a godsent. AI is emotionless. It has no knowledge or experience beyond the rules of its algorithms and the logic and facts it has been given.

That way, you won’t waste money making a rash choice because of your emotions. As AI replaces human labor, sentimental investment approaches become  obsolete. Intelligent investors are the result.

People used to rely on intuition and gut emotions when judging. But now, they may utilise facts and reason because of trading analysis software. With this strategy, they are gaining knowledge and decreasing their financial losses.

2. Explores Common Threads

A supercomputer can now process what it would take a human year to complete in minutes. It means they can see repeating trading patterns, giving them an edge over human traders.

Humans can’t consume as much data or detect patterns as quickly as computers. AI, such as trading tools software, can evaluate thousands of stocks in seconds. CNN says hedge firms use AI to evaluate 300 million data points daily in the first hour of trading.

3. Promotes Investment-Essential AI Algorithms

Building a brand helps you interact directly with consumers. Few companies provide automatic investing for average individuals. A person with tens of thousands to invest doesn’t require intricate hedge fund technology but simply tools to arrange their money.

4. Adaptable to Market Changes

The aim of trading stocks, or foreign exchange is to earn a profit. Software for trading helps investors time buys and sells by recognising market occurrences. To prevent a loss, portfolio modifications can be done without time-consuming study.

5. Predicts Market Behaviour

The stock market and trade depend greatly on future predictions.

Technical analysis looks for trends and compares outcomes to firm fundamentals. This phenomenon is used to make investment and trade decisions.

Some people are good at the stock market predicting, but losses are possible. As the minor detail might have disastrous consequences if overlooked.

But AI is applicable in this case, and it can analyse stocks’ technical and fundamental data to reveal trends. AI can explore blogs, interviews, and articles to anticipate stock performance and it raises your odds of being accurate about the future.

AI is relied on by many people for its ability to predict with minimal error the outcome of a particular decision. Since AI’s debut, prediction accuracy has grown, encouraging more people to invest. It’s also inspiring new companies to enter the market and provide cutting-edge solutions.

6. Lessens Expense of Trading

There is a significant financial outlay involved in using a broker. If you want your stockbroker to conduct trades for you, you will have to pay them a commission.

With AI, however, stock market expenses may be kept to a minimum. Even if you have to pay for trading analysis software upkeep, you will save money over a human stockbroker.

AI lowers trading expenses, yet automated trading threatens stockbrokers’ jobs.

7. Faster Trading

When trade times are reduced, more business is conducted. Automated trading software examines millions of data points in seconds. It also saves you the trouble and money of contacting a broker or investor directly.

8. Operates Continuously

It may replace people in activities that require crucial tasks to be performed continually. It’s unfathomable to us that we could work nonstop. We indeed need time to rest and replenish our energy.

But we also need breaks from our job since we just can’t concentrate for very long. Machines don’t have this issue and may keep operating at the same rate and efficiency without a break.

Is It Legal to Trade AI?

Trading using algorithms and/or AI is permissible. 52% of US financial services organisations use deep learning for trading and investing.

These technologies should be used to make traders’ and investors’ jobs safer and more straightforward.

For Whom Can AI Trading Be Permitted?

Deep learning and pattern-matching trading algorithms may help in a turbulent market. However, it’s important to remember that there’s no assurance of success when relying on AI.

It would be prudent to remember that it’s just technology analysing data sets, and it does make errors from time to time.

As a result, who can gain from using AI tools? Traders of all sizes who handle varied portfolios now have access to and may use AI-driven solutions to trade assets.

AI Is Not Without Flaws

AI-built trading programs have spread faster than their creators expected. AI-driven investment platforms attract investors because of their predictable rewards. Many believe software for trading will replace humans in the trading industry.

The trading industry has advanced to a point where it can profitably use technology. AI-assisted data analytics and insights may save significant resources. In recent years, technology has improved trade processes and customer loyalty.

Conclusion

AI can improve pattern recognition and ease back-end activities in the stock market. We expect AI to be more widely accessible in the future years.

So, if you are a trader trying to step foot inside the trading industry, knowing how to use AI for trading will be a smart choice.

8 Effective B2B Marketing Strategies to Help You Reach Your Goals

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The B2B industry has been growing at a fast pace in recent times. As a business owner who wants to succeed in selling to other businesses, you’ll need to develop the best strategies. If you want to build a successful B2B business, make sure you research the best strategies.

This article will explore some of the marketing strategies you can use as a B2B business owner. By the end of it, you should be able to take your business to the next level. Read to the end to find out how you can get started with marketing your B2B business.

Let’s get started with it.

1. Account-Based Marketing

One strategy that will prove to be effective for B2B marketing is account-based marketing. It entails targeting customers with their account details and needs in mind. This technique involves using consumer behaviour research to understand your target customers.

You will build and strengthen customer relationships better if you use this strategy. Clients feel more appreciated when a business tailors communication specifically for them. This is why account-based marketing increases the chances of convincing and retaining customers.

2. Omnichannel Marketing

You can also consider adopting omnichannel marketing for your business. Many people thought that this was only a digital tactic that businesses use to improve their technology. However, the reality is that this technique works perfectly for marketers in the B2B industry.

You should research the channels that your audience uses to communicate. Then ensure that you communicate with them on those channels. Being reachable on all the channels your audience uses will boost the customer experience and help improve your marketing.

3. Hyper-Personalisation

This is another way of personalising the messages you send to your audience. However, it is all about personalising experiences with proper timing. For instance, it entails sending your marketing messages at the right time. This is done by using data analytics, automation, and AI.

There’s a lot of marketing research B2B strategies that you must do to ensure that you personalise marketing messages well. The good news is that there are various tools that will help you get the best results. This article has discussed some of them, including AI and analytics.

4. Artificial Intelligence and Machine Learning

You cannot go wrong with marketing through AI and machine learning. You can use these two technologies to automate your campaigns and attract more customers. This also includes using interactive chatbots for apps and websites to send messages to customers.

Chatbots are increasingly becoming popular in the B2B world. They are helping businesses become more interactive and provide customers with the best services. Also, they are making it easier to personalise messages for your clients, which is good for marketing.

5. Email Marketing

Marketing through emails can be a great idea for your business. Almost every person in the world today has access to the internet. And many people use email for both personal and business communication. This makes it an excellent idea to consider using email marketing.

As a B2B owner, email marketing will be a great way of generating revenue. It will make it easier for you to power your game and discover new content. Many market research companies leverage it because of how effective it is for marketing and feedback gathering.

6. Marketing on Social Media

So much has changed since social media started gaining traction in the business world. One of the most notable changes is how easy and efficient marketing through social media has become. This is going by how people carry their phones and check social media for updates.

You need to take advantage of the addictive nature of social media. In the B2B field, there are business managers and owners who are social media users. They can come across your posts and suggest that their business procures products or services from you.

Social platforms such as LinkedIn have proved to be effective for marketing professionals. It has also become easier to do cross-platform marketing. For instance, you can share posts from Facebook to Instagram. You can link social media pages to your business website.

7. Influencer Marketing

It might seem new, but it has quickly gained ground in the business world. It was a popular technique for B2C interactions, but that’s changing quite fast. Today, you can also market to other businesses using influencers, especially to create posts on social media.

A business that leverages influencer marketing focuses on benefiting from the following the influencer has on social media. This can help increase a business’ sales velocity by boosting conversion and retention. Also, profits and the business’s market share will improve.

8. Search Engine Optimisation

SEO is another marketing strategy that will work for a business in any industry. You cannot go wrong with it if you want to build a successful business. SEO will help ensure that your business grows by improving your page rank and visibility.

The reality with search engines is that rankings matter a lot. Most people don’t click beyond the second page of a search result. Thus, it is vital to ensure that your website ranks on the first page. Investing in SEO will make it easier to ensure your B2B business generates sales.

You can hire an expert to help you grow your search engine rankings. This will require you to invest as much as you can in research. Working with the best paid market research companies will make this easier. It will help you identify where to improve for better SEO.

Conclusion

There’s a lot of research to do if you want to succeed as a B2B owner. Thankfully, this article will save you hours of research to ensure you get started with marketing for B2B. This will ensure your business starts to reap the desired benefits from marketing within a short time.

You now know the steps to follow to ensure you win as many customers as possible. This post is the guide that will help increase your chances of succeeding as a B2B business owner. The primary goals should be attracting and retaining customers and making profits.

Tech Advancements That Have Influenced The Modern Medical Field

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As technology continues to drive the pace of change in our world, it’s no surprise that the medical field has also been affected. The traditional line between doctor and patient is becoming increasingly blurred as patients can now access their medical data and make more informed decisions about their health. Here are a few examples of how technology has recently transformed the medical field.

1. Laser Surgery

Laser surgery has come a long way since its invention in 1960. Initially used for military purposes, fiber lasers have now become an essential tool in the medical field. There are many different lasers, but the carbon dioxide laser is the most common type used in surgery.

Carbon dioxide lasers are perfect for surgery because they can be focused to a very small point and produce a lot of heat. This makes them perfect for cutting and burning tissue. They can also be used to remove tumours or scars.

Laser surgery has many advantages over traditional surgery. It is less invasive, meaning less pain and swelling after the operation. It is also faster and more accurate than traditional surgery. In addition, laser surgery can be performed with a high degree of precision, which reduces the risk of complications.

2. Electronic Health Records

Electronic health records (EHRs) are medical records that are stored in an electronic format. They allow healthcare providers to share patient data seamlessly and securely, improving patient care. EHRs also help reduce administrative costs and improve the quality of care.

There are many benefits of using EHRs. For example, they can help to improve communication between healthcare providers and patients. This can be especially important in cases where patients need to be transferred to a different hospital or clinic. EHRs can also help to improve safety by reducing the chances of medication errors. They can also help to track patient outcomes, which can be used to improve care.

3. Telemedicine

Telemedicine is the use of technology to provide medical care at a distance. It can be used for consultations, diagnosis, and treatment. Telemedicine can be used to connect healthcare providers with patients who are in remote locations. It can also provide care to patients who cannot travel to a healthcare facility.

Telemedicine has many benefits. It can help to improve access to care, especially for patients in rural or underserved areas. It can also help to reduce wait times and make it easier for patients to get the care they need. Additionally, telemedicine can help to improve continuity of care by allowing healthcare providers to stay connected with their patients.

4. Minimally Invasive Surgery

Minimally invasive surgery is a type of surgery that uses small incisions and specialised instruments. It is a relatively new procedure developed in the last few decades. Minimally invasive surgery has many benefits, including reduced bleeding, less pain, and faster healing times.

Minimally invasive surgery is often used to treat cancer, heart disease, and gastrointestinal disorders. It is also increasingly used for cosmetic procedures such as facelifts and breast augmentation. Minimally invasive surgery is a safe procedure with a low risk of complications.

Minimally invasive surgery has many benefits. It can help to improve the accuracy of surgical procedures. Additionally, minimally invasive surgery can help to reduce the risk of human error. Additionally, minimally invasive surgery can help increase medical procedures’ efficiency and shorten recovery times.

5. Telemedicine

Telemedicine uses telecommunications and information technology to provide medical care from a distance. It is a relatively new field developed in the last few decades. Telemedicine has many benefits, including increased access to care, improved quality of care, and reduced costs.

Telemedicine is often used to provide primary care, specialist care, and mental health services. It is also being used more and more for patient education and home healthcare. Telemedicine is considered a safe and effective way to provide medical care.

Telemedicine has many benefits. It can help to improve the quality of medical care. Additionally, telemedicine can help to reduce the cost of medical care. Additionally, telemedicine can help to increase access to medical care.

6. 3D Printing

3D printing is the process of making three-dimensional objects from a digital file. It is a relatively new technology developed in the last few decades. 3D printing has many benefits, including increased accuracy, decreased costs, and improved speed.

3D printing is often used to create implants and prosthetics. It is also being used more and more for tissue engineering and drug development. 3D printing is considered a safe and effective way to create medical devices.

3D printing has many benefits. It can help to improve the accuracy of medical devices. Additionally, 3D printing can help to reduce the cost of medical care. Additionally, 3D printing can help to improve the speed of medical procedures.

7. Robotic Surgery

Robotic surgery is a type of surgery that uses specialised robots to assist in the surgical process. It is a relatively new procedure developed in the last few decades. Robotic surgery has many benefits, including increased accuracy, improved precision, and reduced risk of complications.

Robotic surgery is often used for complex procedures such as heart surgery and cancer surgery. It is also being used more and more for simpler procedures such as knee surgery and hip surgery. Robotic surgery is considered a safe and effective way to perform surgery.

Robotic surgery has many benefits. It can help to improve the accuracy of surgical procedures. Additionally, robotic surgery can help to improve the precision of medical procedures. It can also help to reduce the risk of complications.

8. Artificial Intelligence

Artificial intelligence (AI) is a branch of computer science that deals with designing and developing intelligent computer systems. AI systems can learn and make decisions on their own. In healthcare, AI is used for various applications, including diagnosis, treatment, and patient care.

AI has many benefits. It can help to improve the accuracy of diagnosis and treatment. Additionally, AI can help to reduce the risk of human error. Additionally, AI can help increase medical procedures’ efficiency and shorten recovery times.

Tech advancements have greatly influenced the modern medical field. From 3D printing to robotic surgery, new technologies are helping to improve the accuracy, precision, and efficiency of medical procedures. Telemedicine and artificial intelligence provide new ways to care for and improve patient outcomes. As these technologies continue to develop, they will likely have an even greater impact on the medical field.

Recruitment Process & Tech Innovations: 4 Ways They Correlate

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There’s no doubt that technology has had a profound impact on the recruitment process. In fact, it’s hard to think of an industry that hasn’t been affected by technological advances in one way or another. But how do these two worlds intersect? And what are some specific ways that technology has changed the way recruiters work?

In this blog post, we’ll explore four ways that the recruitment process and technology innovations correlate.

Use Recruitment Software to Streamline the Process

One of the most obvious ways that technology has changed recruitment is through the use of software. Recruitment software helps to streamline the process by automating many of the tasks that used to be done manually. This includes things like job postings, candidate tracking, and even interview scheduling. Not only does this make the process more efficient, but it also frees up recruiters to focus on more important tasks. Experts at enablehr.com.au believe that managing people should be simple – not a daily struggle with complicated processes followed by sleepless nights spent worrying about compliance.

Also, when the recruitment process is streamlined, it’s easier to track and measure your progress. This data can be used to improve your overall strategy.

Use Social Media to Reach a Wider Audience

Another way that technology has changed recruitment is by making it easier to reach a wider audience. In the past, recruiters were limited to using traditional methods like print ads and word-of-mouth to find candidates. But with the advent of social media, they can now reach a global audience with just a few clicks of a button. Social media platforms like LinkedIn and Facebook are particularly useful for finding candidates, as they allow you to target specific groups of people with your job postings.

You can also use social media to build relationships with potential candidates and stay top-of-mind when they’re ready to make a career move.

Make the Most of Video Conferencing

If you’re not already using video conferencing in your recruitment process, now is the time to start. With the help of technology, you can connect with candidates from all over the world without ever having to leave your office. Video conferencing also allows you to get a better sense of a candidate’s personality and communication style, which can be helpful in making a hiring decision. And since it’s becoming more and more common for people to work remotely, it’s important to have a way to connect with candidates who may not be able to come into the office for an interview. For instance, if you’re recruiting for a remote position, you can use video conferencing to conduct initial interviews and get to know candidates before extending an offer.

Or, if you’re looking to fill an in-person role, you can use video conferencing to screen candidates and save time by only inviting the most promising ones to come in for an in-person interview.

Leverage Artificial Intelligence

One of the latest innovations in recruitment is the use of artificial intelligence (AI). AI can be used for a variety of tasks, from screening resumes to conducting initial interviews. And while it’s still in its early stages, it has the potential to completely transform the recruitment process. For example, by using AI, you can identify patterns in data that would be difficult for a human to notice. This means you can make better-informed decisions about which candidates to move forward in the process. Also, since AI can be used to automate repetitive tasks, it can free up recruiters to focus on more important tasks. Furthermore, it has been shown to reduce bias in the recruitment process. This means that AI has the potential to create a more diverse and inclusive workforce.

AI is also helpful for managing a high volume of applications. By using AI, you can quickly weed out the ones that don’t meet your minimum requirements. This saves you valuable time that you can then spend on more qualified candidates. For example, you can use some apps to automatically screen and rate candidates based on their resume. Or you can use chatbots to answer common questions from candidates.

In conclusion, technology has changed the recruitment process in a number of ways and there is no way back. From streamlining the process to using AI, there are a variety of ways that you can use technology to your advantage. So if you’re not already using it, now is the time to start. This will be beneficial not only for your business but also for the candidates you’re looking to hire.

Business Insights from Experts Around the Globe

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In this weeks expert insights, Advisory Excellence is focussing on the “new normal”. Businesses have spent much of the past eighteen months scrambling to adapt to extraordinary circumstances. While the fight against the pandemic is not yet won, there is light at the end of the tunnel.

The new normal is going to be different. It will not mean going back to the conditions that prevailed. The great acceleration in the use of technology, digitisation, and new forms of working is going to be sustained.

Effective networking can provide us all with an abundance of opportunities all enabled through building meaningful relationships with others, from opportunities for personal and professional growth to commercial success.

Many executives reported that they moved 25 to 30 times faster than they thought possible on things like building supply-chain redundancies, improving data security, and increasing the use of advanced technologies in operations.

How all that feeds into long-term productivity will not be known until the data for several more quarters are evaluated. But it’s worth noting that United States productivity in the third quarter of 2020 rose 4.6 percent, following a 10.6 percent increase in the second quarter, which is the largest six-month improvement since 1965.

Now, by leveraging the power of our networks through digital technology, we can further discover, build, support and manage the relationships which create these opportunities more flexibly and at greater scale.

Productivity is only one number, albeit an important one; the startling figure for the United States in the second quarter was based in large part on the biggest declines in output and hours seen since 1947. That isn’t an enviable precedent.

More positively, it has taken a decade or longer for game-changing technologies to evolve from cool new things to productivity drivers. The pandemic has sped up that transition in areas such as artificial intelligence and digitisation by several years, and even faster in Asia.

Companies are three times more likely than they were before the crisis to conduct at least 90 percent of their customer interactions digitally. In short, taking your networking activity online can help create more of these opportunities.