Posts

Roku Extends Distribution Agreement with Amazon and IMDb

Hardware digital media brand Roku has announced this week that it extended its distribution agreement with Prime Video and IMDb TV apps on all Roku devices.

Prime Video is a video on-demand over-the-top streaming and rental service of Amazon offered as a standalone service.

Terms of the deal are yet to be disclosed. However, the noticeable rise in Roku’s share price is still well under half the streaming platform’s 52-week high.

IMDb TV is a demand streaming service owned by Amazon. The service launched in January 2019 as IMDb Freedive.

Roku and Amazon’s renewal was reached without any public fireworks erupting — in contrast to some of Roku’s recent distribution deals.

Roku complained that Google was behaving in an anticompetitive manner. Among other things, Roku had objected to what it said were Google’s demands to give YouTube search results preference over other content sources via a dedicated row and to omit search results from non-YouTube sources if users were in the YouTube app on Roku.

Roku takes 30% of ad inventory on partner channels and keeps 20% of gross transaction revenue for paid applications.

Roku first launched IMDb TV in January 2021, while Prime Video has been on Roku devices in the United States for more than a decade. Amazon added the Roku Channel to Fire TV device family in October 2020.

Roku ended 2021 with 60.1 million active accounts, up 17% year over year but well below its 39% pandemic-fuelled gain of in the year-earlier period.

56 percent of people claimed watching more videos on streaming platforms on television.

The company has seen a revenue slowdown in its Platforms segment and rising costs in its hardware business in recent months.

Top Reasons Why HRs Are Crucial to Any Company

Human resources is the set of people who make up the workforce. Many business owners get their companies off to a great start, but as they grow, they run into problems with personnel management. Managing employees takes time and demands a certain set of abilities.

HR is a skill set that many entrepreneurs require. An HR’s worth in a company isn’t often immediately evident, regardless of capabilities. When it comes to the people they hire and manage, company executives feel as if they have figured everything out with just a few workers. However, when a company expands, executives frequently discover that they don’t have enough time to deal with daily people management and recruitment, and the focus on people can quickly slip away. This is an expensive error that may have a negative impact on employee happiness, culture, and long-term success.

Historically, HR was concerned with recruiting, firing, and the yearly salary review. However, HR has lately been reframed in a positive light, and it now has a far broader scope—it also plays a key role in fostering a healthy corporate culture and increasing employee productivity and performance. Every business needs an HR department, whether it be Amazon, Sysco, Cookie Casino, or even Starbucks.

1. Recruitment

HR recruiters oversee the entire hiring process, from resume screening to arranging interviews to onboarding new workers. Generally, they examine which methods are best suited for the organisation’s goals, as well as the most successful ways for recruiting applications. It might be challenging to find the ideal people to work in your company; it could even take months to complete a recruitment process, and doing it wrong can be pricey.

One of the most critical components of HR is finding a good match. Your business will suffer if you hire too many workers, too few, or the wrong applicant. Onboarding is likely the most underappreciated aspect of the hiring process. This refers to the entire process of hiring, greeting, orienting, and engaging a new hire, as well as assisting them in adapting to your company’s culture.

2. Examining Benefits

Benefits experts can help a company cut expenses related to turnover, attrition, and replacing employees. They are vital to the company because they have the skills and ability to strike a deal for group benefits packages for employees that are both within the company’s budget and in line with current economic realities. These HR employees are also aware of the types of employee perks that are most successful in retaining employees. This can help the organisation save money on turnover, attrition, and recruiting replacement employees.

3. Risk Management

Employers have a responsibility to create safe working conditions for their employees. The compliance with occupational safety and health administration laws is managed by HR workplace safety and risk management professionals. These employees keep correct work logs and records and devise programs to limit the incidence of workplace injuries and deaths. HR workplace safety and risk management experts are also involved in increasing knowledge and proper management of dangerous machinery and toxic materials, thanks to workplace safety professionals.

4. Employee Satisfaction

The HR department is in charge of evaluating if employees are content with their supervisors, as well as the job and its responsibilities. As satisfaction is difficult to quantify and at best ambiguous, HR professionals must carefully construct employee surveys, supervise focus groups, and conduct an exit interview plan to identify how the firm may improve in connection to its workers.

Employee relations experts in HR seek to improve the employer-employee connection and assist the company to achieve high levels of performance, morale, and happiness throughout the workforce. They conduct employee opinion surveys, focus groups, and seek employee feedback on job happiness and strategies for the company to maintain positive working relationships. In conclusion, HR identifies the causes and/or reasons for current or former employee unhappiness and handles those issues in the most effective way possible to increase morale and motivation within the organisation.

7 Reasons Why You Should Start A Podcast For Your Business

Starting a podcast is a good idea, because podcasts are scalding hot right now. Alex Cooper (Call Her Daddy) recently penned a three-year deal worth more than $60 million with Spotify.

The popularity of podcasts has risen during the last two years and major streaming platforms have been creating brands in the podcasting space. So much so, that we may be entering a new era of media and multimedia advertising.

If you do it correctly and consistently, you can quickly increase your audience for your brand. Starting and maintaining a podcast will take hard work and planning. You shouldn’t start one unless you have figured out your differentiator.

During the pandemic, digital content saw a huge surge in consumers. Growth forecasts predicted revenue of $659 million for digital content, as a result of employees working from home, enforced social distancing, and by creators having to transition their content to the digital space.

Below is a list of 7 reasons why you should start a podcast for your business:

1. Audience Building

Hosting your show on platforms such as iTunes will also expose your show to new listeners who find your show by searching for specific topics on those platforms. For example, if you host a show about marketing, someone looking for a podcast about marketing will find your show if it appears in the search results for that keyword.

2. Cheap To Start

There are only a few pieces of equipment required to host your podcast. The first is of course a computer with an internet connection. From there, your basic essentials are a microphone, headset, and a pop filter. This equipment can be purchased on Amazon for $140.

3. Business Networking

If you host a podcast in which you interview various guests for your show, one of the most obvious benefit of doing so is that you get to expand your network. A podcast is a great platform to reach out to people you might not have been able to otherwise. As your audience grows in size, your ability to reach out to the high-profile industry leaders increases.

4. Alternative Revenue Stream

There are a few ways you can monetise your podcast. If your download numbers are high enough, you can charge sponsors to be mentioned on your show. You can also use your show to promote your own products or services. Another option is to include a recommended resources section on your show’s main website, and include affiliate links in each of the recommendations. This way, when someone clicks on a recommended resources and decides to buy, your earn a commission.

5. Authority Building

Sharing helpful advice on a specific topic on a consistent basis helps position you as an authority in your industry. Hosting a podcast has a similar effect as running a blog or writing a book – it helps develop your reputation as an expert. As you increase your authority in your market, you attract other opportunities to you. You may also consider offering coaching or consulting services as people begin asking you for specific advice on your area of expertise.

6. Free Promotion

A podcast can be a great tool to attract your ideal customers or clients. You can use your show to help promote your own products and services. You can mention these things in your episodes, or simply tell your listeners to visit your website to learn more about what your service offering.

7. Low Maintenance

There are a few podcasts out there that publish episodes on a daily basis. But most shows publish an episode once per week and that seems to be the current norm. The good news is that once a podcast has been launched, maintaining it isn’t as time consuming as you think.

Silent Epidemic Destroying Lives in the United States

An epidemic is the rapid spread of disease to a large number of hosts in a given population within a short period of time. For example, in meningococcal infections, an attack rate in excess of 15 cases per 100,000 people for two consecutive weeks is considered an epidemic.

McapMediaWire – A recent National Institute of Corrections report states 1 in 50 American children will have a parent in prison in their lifetime. With approximately one and a quarter million adults currently living behind bars in the United States, that figure isn’t likely to decrease any time soon.

Minnesota District Court Judge Allison Krehbiel knows too well what happens when a child loses a parent to prison. “I am bound to follow the law, but it’s absolutely crushing when I send a mother, father, or even an older sibling away because I understand the ramifications it will have on the family dynamic, especially the children.”

Krehbiel adds that children who lack a mentor or don’t get proper therapy when a parent is absent are twice as likely to end up on the wrong side of her bench down the road. “We need all the help we can get to intervene with this vulnerable population.”

A new book series aims to do just that. It’s an innovative trilogy of books written specifically for young children of the incarcerated. Author Rachel Nee-Hall says she hopes a simple parenting tactic shared by cute animal characters will help explain a difficult situation in an age-appropriate way.

An award-winning television producer, Nee-Hall was inspired to write Daddy’s Time Out, Mama’s Time Out, and Peanut’s Time Out from personal experience after accompanying a friend who was taking her children to see their father in prison. “There I was sitting in the prison lobby with this little boy who was upset and confused. When I looked around for a book or pamphlet to advise me how to comfort him, there wasn’t any.”

So, the Los Angeles mother of two decided to write them. “It wasn’t rocket science, but there was a need for these specific books for this demographic.”

Child psychologist Ruth Cowen agrees. In her practice located near a California prison, she works primarily with children of incarcerated parents. Cowen says children have trouble processing their feelings, especially face to face with an adult.

“There weren’t any books like this out there. These are valuable tools for parents, social workers, therapists, and numerous others. Cowen believes the animal characters help unravel mixed feelings and allow them to process information to find stability and understanding.

Lisa Fernandez, a therapist in the Ohio state prison system, calls the books a must-read for children. “It’s difficult to convince a child that it’s not their fault when a parent goes away, and as important, that the parent still loves them. These stories illustrate that perfectly.”

Nee-Hall says the books have an interactive nature to them. The characters engage the child and ask the questions; the adult reader is merely the intermediary. Suzanne Tuttle, a licensed social worker, says the approach is less intimidating for the child. “These books are perfect. I love how simple, supportive, and normalising these stories are.”

Nee-Hall stresses the subject matter steers clear of politics and the vast division regarding incarceration in America. “I am not here to comment on policy. I just hope these books can help the millions of children out there dealing with the confusion of their current circumstances.”

Rachel Nee-Hall

Rachel Nee-Hall has been producing and directing television in Los Angeles for two decades. She is the founder of Silky Pants Productions, Inc. Daddy’s, Mama’s, and Peanut’s Time Out books are available on Amazon, Barnes and Noble, and select bookstores.

Press inquiries: [email protected] / www.rachelneehallauthor.com

LinkedIn: www.linkedin.com/in/rachel-nee-hall-2523165

Email: [email protected]

Daddy’s Time Out: https://amzn.to/3ioRBV7

Mama’s Time Out: https://amzn.to/3kxhpkr

Peanut’s Time Out: https://amzn.to/3zepEpF

Dentons HPRP provides legal assistance to Amazon Data Services

Dentons HPRP has been appointed to provide legal assistance to PT Amazon Data Services Indonesia (“ADSI”). ADSI has been established as a data storage service provider in Indonesia as part of Amazon’s global expansion. Dentons HPRP will be responsible for providing legal advice and assistance in relation to projects and corporations in Indonesia.

Recently, a team from Dentons HPRP, led by Partner Hendra Ong, and supported by Associate lawyers Hapsari Arumdati and Yolla Wietanto, assisted the company in reviewing, negotiating, furnishing and executing contracts with 3 units of PT PLN (Persero) for supplying electricity to support ADSI’s business operations in Indonesia.

PT Amazon Data Services Indonesia is an Indonesian subsidiary company and a part of the corporate group Amazon.com, Inc., an American multinational technology company based in Seattle and the world’s largest online marketplace.

As a leading law firm with wide-ranging and in-depth knowledge in business and corporate actions, Dentons HPRP has been providing strategic advisory and comprehensive legal assistance to corporations in their businesses in Indonesia. For more details on our services, please contact the partner listed under the key contact.

Top E-Commerce Brands who Launched with Storefront in 2019

A storefront or shopfront is the facade or entryway of a retail store located on the ground floor or street level of a commercial building, typically including one or more display windows. A storefront functions to attract visual attention to a business and its merchandise.

Digitally native companies are increasingly testing pop-up stores around the world to drive buzz, increase visibility and test new concepts. From giants like Amazon to smaller retailers, Storefront has helped hundreds of E-Commerce brands pop up this year in cities like New York, Los Angeles, London and Amsterdam.

For these retail brands who started their business online, a physical retail presence is helping to drive more foot traffic, increase sales and even open a more long-term brick-and-mortar space.

Below is a list of the top e-commerce brands who launched with Storefront in 2019:

Rue Saint Paul

Rue Saint Paul is a new luxury lifestyle brand with a mission to help women live beautifully. They curate pieces from around the world that are made in small batches, by hand, and of sustainable materials. The brand is now testing pop-up stores to tell the story of the brand and pieces to customers in person, and to test out their retail strategy before they make an investment in a permanent location of their own.

Amazon

The eCommerce giant has been testing pop-up stores since last year, and turned to Storefront to host its first-ever pop-up store in Amsterdam to learn more about its Dutch consumers. Having just launched Amazon Prime in the Netherlands, Amazon was keen to “see what would happen if we popped up in Amsterdam,” states Nick Caplin, Amazon’s Head of European Communications, and to build relationships with its customers there.

The store was open for two days and “ beat its targets for the amount of people attending”.

MM.LaFleur

MM LaFleur, the popular clothing line for professional women, has been on a pop-up world tour in the last few years, making stops all over the country to expand its retail concept, drive foot traffic and launch its showroom pop-up spaces.

Storefront spoke with their Director of Retail last year to get the inside scoop on its retail launches and her tips for opening a pop-up store were: “they need to be impactful, create a sense of urgency, and be a value add for the customer.”

Reset

Reset was born out of a need for effortless, flattering and affordable clothing. It launched in May 2018 and has since been focusing on physical pop-up locations to increase visibility, brand awareness, and sales. While testing out several standalone pop-up stores, the brand has also been recently collaborating with Bloomingdales to open up pop-up concepts. and just booked this Storefront space in San Francisco for 6 months, encouraging customers to “start their Reset” and introduce popular, everyday essentials.

Code8

New beauty brand Code8 is popping up in the heart of London’s Mayfair at the Burlington Arcade, a historic landmark. The brand, launched last November, was created to simplify makeup by curating universally flattering colours to suit every skin tone. The brand was founded by Nadine Ayache and Sophia Chikovani, who set out to simplify the world of cosmetics for consumers, and are set to launch even more pop-up stores in 2019.

In this Storefront-powered space, the brand has successfully executed a space that’s been drawing tons of consumers with lots of offerings and experiences in store.