Name: Feng Chen
Firm Name: Cyan Law Firm
Country: China
Expertise: Sports Law


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Professional Biography:

Feng Chen is our exclusively recommended Sports Law expert in China on the Advisory Excellence website. If you need assistance in this area, please contact Feng directly using the contact details listed above.

Feng is an expert in the special legal affairs of the Olympic Games and other major sports events, sports event market development rules, Contract Law, Company Law, Anti-unfair Competition Law, Antitrust Law and Intellectual Property Protection Law, etc. He also has a wealth of experience of sports events and sponsors, licensed merchandising, brand protection and legal affairs management.

Feng served as the narrator of Beijing’s bid for the 2022 Winter Olympic Games during the International Olympic Committee Evaluation Commission visit in April 2015.

From January 2003 to June 2009, Feng was involved in the whole process of the market development  and commercial operation of the Beijing Olympic Games and served as the Director and Deputy Minister of Department of Contract Management and Brand Protection of Marketing Department of Beijing Organising Committee for the Olympic Games (BOCOG), in charge of the contract negotiation and operation of market development work including the sponsorship, licensed merchandising, ticket business, as well as the brand protection of the Beijing Olympic Games.

From January 2011 to August 2014, Feng was involved in the whole process of the market development and commercial operation of the Nanjing Youth Olympic Games. As the Deputy Minister and Distinguished Expert of Marketing Department of Nanjing Youth Olympic Games Organising Committee (NYOGOC), he was responsible for the contract negotiation and operation of the market development work including the sponsorship, licensed merchandising and ticket business, as well as the brand protection.

Feng Chen has published monographs on legal affairs on sports, including Discussion on Market Development of Beijing Olympic Games, Discussion on Brand Protection of the Market Development of Beijing Olympic Games, Image Rights Protection under American Law, The Protection of the U.S. Trademark Law for Marketing Rights of Sports Events, Discussion on Antitrust Law of the Sales of Sports Events Broadcasting Rights, etc.

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