Ebba PHOTO
Name: Ebba Hoogenraad
Firm Name: Hoogenraad & Haak
Country: Netherlands
Expertise: Advertising Law

Telephone: +31 20 305 3060
Fax: +31 20 305 3069
Email: [email protected]

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Professional Biography:

Ebba Hoogenraad is our exclusively recommended Advertising Law expert in the Netherlands on the Advisory Excellence website. If you need assistance in this area, please contact Ebba directly using the contact details listed above.

Ebba was admitted to the bar in 1985 and has been focusing on the advertising industry since 1989. Ebba has been recommended by Chambers Europe as “a great lawyer in advertising-related IP law, whose advice has been solicited by clients such as Unilever and Heineken for years” and [She is] “a renowned figure in advertising law, and attracts high praise from clients. She’s fast, smart and speaks our language, says one. She is also praised for her considerable knowledge and eye for detail”. Chambers (2016) client comments: [She is] a “very empathetic person, enthusiastic and always straightforward and clear”, “she is service-oriented” and “excellent and quick with her advice.”

In addition, Best Lawyers remarks, based on peer review, that Ebba is one of the two leading lawyers in advertising law in the Netherlands.

Clients particularly praise her point and practical advice, always noting what is possible. Ebba counsels the majority of the larger advertising bureaus and several companies in the consumer industry on advertising law. She also advises several producers of health and nutrition products on product information and the European Claims Regulation.

Ebba often litigates before the self regulatory Advertising Code Committee and national courts.

Ebba Hoogenraad is on the editorial board of the Dutch legal IP and advertising journal IER. She chairs the Dutch Advertising Law Association and the National Advertising Conference, and chaired the Benelux Trademark and Design Law Association. She is a board member of the Dutch Advertising Association and of the World Press Photo Supervisory Board.

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