Many businesses are modernising the way they accept payments. The modern-day world is exceptionally fast-paced. Customers and businesses all over the world are always on the move. This means that if you want to stay afloat, you need to hop on that fast-moving train.
Digitising the different aspects of your company, including the way you handle transactions, will allow you to grow your business. Believe us when we say that the time you receive your payments, whether it’s on the day of the sale or a month after, influences your operations. This article serves as a comprehensive business guide on modernising your company’s payment system.
Embrace the Digital Changes
If you’re not sparing your customers from making trips to your store, then you’re doing something wrong. Nowadays, more and more people understand just how valuable their time is. They don’t want to drive long distances or wait in lines just to make a purchase or settle balances. This is why online shopping and the ability to make payments via smartphones have grown quite popular over the past few years. Depending on the nature of your business, enabling online transactions and the ability to check credits and balance dues can help you transform your business.
Provide Various Payment Options
Accepting cash-only payments can limit your business’ growth. Besides the fact that online shopping doesn’t support cash payments (unless you offer cash upon delivery), many people, especially those who don’t like to carry cash around, prefer alternative payment options. Accepting payments via credit cards, cryptocurrencies, PayPal, and bank transfers or direct drafts would be more flexible and convenient for your customers. Having various options accounts for the fact that different people have different preferences when it comes to completing payments.
Implement a Point of Sale System
A POS system enables your team to accept payments and track sales. You may be thinking this sounds like the average cash register at your storefront. However, many people don’t know that modernised versions are completely digital. Meaning you can check out customers from anywhere in the world, according to the expert team at harbortouchpossoftware.com, as long as you have your software’s app and a smart device. If you have a brick-and-mortar store, you can have a sales associate contact your customers upon making their purchases.
The employee can scan the ordered item using a barcode scanner when this happens. If you have an online store, the item is typically scanned when the customer checks it out. The POS system then calculates the item’s price and factors in any sales taxes. The inventory count is then updated after the sale. POS systems support numerous payment options and generate printed or digital receipts of the transaction.
Make the Process Easier
Your customers shouldn’t have to worry about entering their credit card and billing details every time they shop through your online store. The longer the check-out process, the more likely they’re going to put it off. Integrating options like Samsung Pay and Apple Pay in both your physical and online stores can be very beneficial. This way, your employees can skip the tedious task of verifying each customer’s information. You can also allow your customers to save their billing details and shipping address onto your online shop. Auto-pay systems eliminate repetition by allowing your customers to only enter their information once.
While digitisation and technological advancements have facilitated numerous personal and business-related interactions, they also opened up a whole new world of threats and dangers. Hacking, identity theft, and other cybercrimes are becoming more frequent. This is why many people still feel sceptical about entering their payment information online. Using HTTPS, TRUSTe, and other privacy management solutions can help you secure your customer’s information. However, you must actively lookout for digital threats and security breaches.
Unlike cash payments, which involve the physical acquisition of money, online finances, as well as the information that controls it can be accessed through various entry points. For this reason, you need to conduct thorough evaluations and assessments of your encryption procedures. You can consider hiring services or outsourcing teams to help you verify your PCI compliance. This verification process helps you determine the cracks in your system’s security. It can also help you find ways to diminish data loss.
Online payments and transactions via smart devices are growing increasingly common across the globe. It is now considered customary for businesses of all sizes to implement them, especially if they want to stand a chance in the competitive market. Referring to this guide can walk you through modernising your company’s payment system to make it more flexible and convenient.