What Is the Most Searched Thing on Google? We Explain Here

In the digital age, Google serves as the gateway to a vast world of information. People from all corners of the globe turn to this search engine giant to satisfy their curiosity, find answers to burning questions, and discover the latest trends. In January to March 2023, the world’s curiosity reached new heights, with “YouTube” emerging as the most searched term on Google according to global SEMrush data. However, the list of top searches doesn’t stop there; it includes intriguing queries that reflect our ever-evolving interests and concerns. In this article, we delve into the top 23 most Googled questions worldwide, exploring what piqued our collective curiosity during this period.

Understanding Search Volume

Before we dive into the fascinating world of top Google searches, it’s crucial to comprehend the concept of search volume. Search volume represents the average number of times users enter a specific search query on a search engine each month. The higher the search volume, the more popular a keyword is among users.

The data we present here covers the period from January through March 2023, providing a snapshot of the most sought-after information during these months. Keep in mind that search volumes can vary from month to month, and our rankings are based on the combined averages of these three months.

Now, let’s embark on a journey through the top 23 most Googled questions globally, shedding light on what kept the world’s curiosity buzzing.

Top 23 Most Googled Questions Globally:

  1. Where is my refund? (Search Volume: 15,500,000)
  2. How many ounces in a cup? (Search Volume: 8,600,000)
  3. How to calculate BMI? (Search Volume: 7,500,000)
  4. Is Rihanna pregnant? (Search Volume: 5,600,000)
  5. How late is the closest grocery store open? (Search Volume: 4,700,000)
  6. What is my IP? (Search Volume: 4,100,000)
  7. What is my IP address? (Search Volume: 3,100,000)
  8. How to calculate percentage? (Search Volume: 2,900,000)
  9. How many centimetres in an inch? (Search Volume: 2,600,000)
  10. How to delete Instagram account? (Search Volume: 2,200,000)
  11. When is the Mega Millions drawing? (Search Volume: 2,200,000)
  12. When is the Super Bowl? (Search Volume: 2,100,000)
  13. When is Easter? (Search Volume: 1,900,000)
  14. How to screenshot on Mac? (Search Volume: 1,800,000)
  15. What time is it? (Search Volume: 1,700,000)
  16. What time is the Super Bowl? (Search Volume: 1,700,000)
  17. How many weeks in a year? (Search Volume: 1,600,000)
  18. When is the full moon? (Search Volume: 1,200,000)
  19. What is normal blood pressure? (Search Volume: 1,200,000)
  20. Is Rihanna pregnant again? (Search Volume: 1,200,000)
  21. What are symptoms of ADHD? (Search Volume: 1,100,000)
  22. Where am I? (Search Volume: 1,100,000)
  23. How to solve a Rubik’s Cube? (Search Volume: 1,100,000)


In the ever-evolving digital landscape, Google remains our go-to source for answers, information, and insights. The top 23 most Googled questions from January to March 2023 offer a glimpse into our diverse interests and concerns, ranging from practical queries about measurements and conversions to our insatiable curiosity about celebrities and major events.

As we continue to navigate the vast online world, these searches provide a snapshot of our collective consciousness. They showcase our desire for knowledge, entertainment, and connection in an interconnected world where information is at our fingertips.

It’s essential to note that these rankings are subject to change as our interests and priorities evolve. Google’s role as a reflection of our digital society remains as dynamic as the world it serves.

So, the next time you have a burning question, don’t hesitate to join the millions who turn to Google to satisfy their curiosity and seek answers to life’s intriguing mysteries.

SEO: How to Get Your Written Articles to Perform Exceptionally on Google

In the digital age, where information is at our fingertips, having your written articles perform well on Google is crucial for any content creator, marketer, or business. Search Engine Optimisation (SEO) is the key to achieving this goal. It not only increases your visibility on search engines but also attracts organic traffic. In this comprehensive guide, we will delve into the essential strategies and techniques to ensure that your written content shines on Google.

Understanding the Basics of SEO

Before we dive into the strategies, let’s establish a foundation by understanding the basics of SEO. SEO revolves around optimising your website and its content to rank higher in search engine results pages (SERPs). Google, being the most popular search engine, serves as our primary focus.

Keyword Research

Keywords are the cornerstone of SEO. These are the phrases or words users type into search engines when looking for information. Effective keyword research involves identifying relevant and high-traffic keywords in your niche. Tools like Google Keyword Planner, SEMrush, or Ahrefs can be invaluable for this task.

Crafting SEO-Friendly Content

Once you have your keywords, it’s time to create content that aligns with your SEO goals.

High-Quality Content

Quality is paramount. Google values content that is informative, engaging, and valuable to the reader. Aim for well-researched, original, and insightful articles that cater to your target audience’s needs.

Keyword Optimisation

Integrate your chosen keywords naturally within your content. Avoid keyword stuffing, which can negatively impact your rankings. Instead, focus on using keywords strategically in your title, headings, meta description, and throughout the content.

Mobile Optimisation

With the increasing use of smartphones, it’s essential to ensure that your website and articles are mobile-friendly. Google prioritises mobile-optimised websites, so invest in responsive design.

Technical SEO

Technical SEO encompasses the backend aspects of your website that affect its performance on search engines.

Site Speed

Google values fast-loading websites. Optimise your images, use a content delivery network (CDN), and leverage browser caching to enhance your site’s speed.

XML Sitemap

A well-structured XML sitemap helps Google’s crawlers index your content efficiently. Ensure your sitemap is up to date and easily accessible.

Secure Website (HTTPS)

Google prefers secure websites. Ensure your site uses HTTPS to encrypt data and protect user information.

Link Building

Building a robust backlink profile is essential for SEO success.

High-Quality Backlinks

Quality trumps quantity when it comes to backlinks. Seek authoritative and relevant websites to link to your content. Guest posting and outreach are effective strategies for acquiring backlinks.

Internal Linking

Don’t forget to link internally within your content. It helps with navigation and spreads authority throughout your website.

User Experience and Engagement

Google assesses user experience and engagement metrics to determine the value of your content.

Mobile Responsiveness

Ensure your website looks and functions well on mobile devices. A responsive design is crucial for a seamless mobile experience.

Bounce Rate

Lowering your bounce rate is crucial. Engage your readers with compelling content, clear navigation, and calls to action.

Analysing and Adapting

SEO is an ongoing process. Regularly analyse your performance and adapt your strategies accordingly.

Google Analytics

Utilise Google Analytics to monitor your website’s performance, track user behaviour, and identify areas for improvement.

SEO Tools

Consider using SEO tools like Moz or SEMrush to gain insights into your rankings, track your competitors, and uncover new opportunities.

The Importance of Patience

SEO is not an overnight success story. It requires time, patience, and consistent efforts. Don’t be discouraged if you don’t see immediate results. Keep refining your strategies and adapting to changes in search engine algorithms.


Achieving high rankings on Google for your written articles is a journey that demands dedication and expertise in SEO. By understanding the fundamentals, crafting SEO-friendly content, optimising your website technically, building a strong backlink profile, and prioritising user experience, you’ll be well on your way to success.

Remember, SEO is an ever-evolving field, so staying updated with the latest trends and algorithm changes is essential. With perseverance and a commitment to excellence, your written articles can not only perform well on Google but also reach and engage both domestic and international audiences effectively.

Most Searched Things on Google in 2023 – How Has Global Search Behaviour Changed This Year?

In the ever-evolving landscape of the digital world, search engines have become an integral part of our daily lives. Google, being the titan of the search engine realm, holds the power to reflect the collective interests and curiosities of billions of users worldwide. As we delve into the year 2023, we harness the remarkable insights from Similarweb’s extensive keyword database to uncover the most searched things on Google, and how these trends are shaping global search behaviour.

YouTube Reigns Supreme

As of June 2023, ‘YouTube’ has once again claimed its throne as the most searched term on Google for the third consecutive year. The significance of this cannot be understated, given that Google itself owns YouTube. This achievement underscores the synergy between the search engine giant and the world’s most popular video-sharing platform, demonstrating the immense influence they have on the digital landscape.

Global Search Trends Unveiled

To provide a comprehensive view of the global search landscape, we’ve curated a list of the most searched terms on Google for the United States, the United Kingdom, and worldwide. Furthermore, we’ve gone the extra mile by revealing the websites that won the lion’s share of traffic for each search term, offering valuable insights into user preferences and digital trends.

Worldwide Search Trends

YouTube vs. Facebook: In a head-to-head battle, ‘YouTube’ emerges as the champion with a staggering 2 billion total searches, surpassing ‘Facebook’ with 1.6 billion searches. This speaks volumes about the enduring popularity of video content and the role it plays in shaping our online experiences.

ChatGPT Takes the World by Storm: In the realm of artificial intelligence, ChatGPT has made a remarkable leap from the 64th position to the 20th most searched term worldwide. This surge in interest highlights the growing fascination with AI-powered technologies and their potential impact on various aspects of our lives.

Sports Fever: Sports enthusiasts are fervently engaged in online searches, with the ‘NBA’ ranking as the most popular sports-related search at 11th place, boasting 615 million total searches. It’s closely followed by the ‘Premier League’ at 18th place and the ‘NFL’ at 27th place, demonstrating the global passion for sports and the insatiable appetite for sports-related information.

Entertainment in the Digital Age: A noteworthy finding reveals that 11% of the most searched terms on Google are related to ‘adult entertainment sites,’ with ‘Pornhub’ securing the third position on the list. This data sheds light on the enduring demand for adult content in the digital sphere.

Google’s Dominance: In a rather interesting twist, four of the top 10 Google searches lead to Google-owned sites, indicating the tech giant’s pervasive influence. ‘YouTube,’ ‘Google Translate’ (x2 searches), and ‘Gmail’ are among the top contenders. Moreover, Google’s suite of applications, including ‘Google Maps’ (19), ‘Google Docs’ (69), ‘Google Drive’ (81), and ‘Google Flights’ (90), have secured prominent positions in the top 100 searches.

Email Ecosystem: Email remains a pivotal part of our digital communication, with ‘Gmail’ narrowly making it to the top 10 with a staggering 700.7 million searches since January 2023. Other email providers like ‘hotmail’ (22nd) and ‘yahoo mail’ (28th) are also popular, with ‘yahoo’ itself lagging behind at the 34th spot. This data highlights the enduring relevance of email in our daily lives.

Social Media’s Impact: Social media giant ‘Facebook,’ now known as ‘Meta,’ has a strong presence in the top 20 searches, with ‘Facebook’ ranking second, and ‘Whatsapp Web’ and ‘Instagram’ claiming the 10th and 12th positions, respectively. This reaffirms the significance of social media platforms in our interconnected world.

E-commerce Titans: In the realm of e-commerce, ‘Amazon’ continues to dominate at the fifth position, reflecting its unrivalled presence in the online shopping landscape. ‘Ebay’ follows at 35th place, with ‘Shein’ at 49th place, showcasing the diverse range of online shopping destinations available to consumers.


In 2023, our digital lives continue to be shaped by the power of Google searches. ‘YouTube’ maintains its position as the most searched term, reaffirming its status as a digital giant. Meanwhile, AI technologies like ‘ChatGPT’ are garnering significant attention, reflecting our fascination with the possibilities of artificial intelligence.

The sports world, adult entertainment, and email services also remain prominent in our search habits, underscoring the diverse interests and needs of users. Google’s ecosystem, including its applications and email services, solidifies its influence, while ‘Meta’ continues to command a significant presence in the social media landscape.

As we continue to navigate the ever-evolving digital landscape, these search trends serve as a window into the collective interests, curiosities, and preferences of users worldwide. The year 2023 is a testament to the enduring relevance of search engines and their ability to reflect and shape our online experiences.

The Most Asked Questions on Google in the Past 10 Years

In an era where information is just a click away, Google has become our go-to source for answers to all our questions. Over the past decade, billions of people have turned to this search engine giant to satisfy their curiosity, solve problems, and learn about a wide range of topics. This article dives deep into the most asked questions on Google over the past 10 years, shedding light on what has captivated the collective curiosity of humanity.

Section 1: Technology and Gadgets

What Is the Latest iPhone Model?

Apple’s iPhone has consistently topped the list of the most searched tech-related questions. People eagerly await each new release to see the latest innovations and features.

How Do I Set up a Wi-Fi network at Home?

As the world becomes increasingly connected, setting up a reliable Wi-Fi network has become a common concern for many.

What Is the Difference Between 4G and 5G?

The transition from 4G to 5G networks has sparked curiosity about the technology behind these generations and their potential impact.

Section 2: Health and Wellness

How to Lose Weight Effectively?

Weight management and fitness are perennial concerns, and people continue to seek advice on achieving their ideal body.

What Are the Symptoms of COVID-19?

The COVID-19 pandemic has had a profound impact on our lives, making it one of the most searched topics in recent years.

How to Reduce Stress and Anxiety?

Mental health awareness has grown, leading many to search for ways to alleviate stress and anxiety.

Section 3: Pop Culture and Entertainment

Who Won the Latest Season of [Popular Reality Show]?

Reality television has maintained its grip on our collective consciousness, with fans eager to know the outcomes of their favourite shows.

What Is the Plot of the Latest Marvel Movie?

Superhero movies have dominated the box office, and fans are always hungry for information about the latest releases.

Who Is the Most-followed Celebrity on Social Media?

Celebrity culture and social media have merged, creating a fascination with who’s on top in the virtual world.

Section 4: Travel and Exploration

What Are the Top Travel Destinations for [year]?

Travel enthusiasts are constantly seeking inspiration for their next adventure, and this question evolves with changing trends.

How to Book Cheap Flights?

Budget-conscious travellers often turn to Google for tips and tricks on scoring affordable flights.

What Are the Visa Requirements for [Country]?

As international travel becomes more accessible, understanding visa requirements has become crucial for globetrotters.

Section 5: Educational Pursuits

How to Learn [Popular Language]?

Language learning has seen a resurgence, driven by the desire to connect with diverse cultures and boost career opportunities.

What Are the Best Online Courses for [Specific Skill]?

The internet has democratised education, and people seek online courses to acquire new skills or enhance existing ones.

How to Write a Captivating Resume?

In an ever-competitive job market, crafting a compelling resume is essential, leading to a surge in searches for resume-writing tips.


The most asked questions on Google in the past 10 years reflect the ever-changing interests and concerns of our society. From technology and health to pop culture and education, these queries paint a vivid picture of our collective curiosity. As we look ahead to the next decade, one thing is certain: Google will continue to be our trusted companion on the journey of knowledge and discovery.

Top 10 Most Asked Questions on Google in 2023

In today’s digital age, Google serves as the go-to platform for seeking answers to a plethora of questions. As we delve into 2023, we witness a shift in the inquiries users are typing into the search bar. From technological advancements to health concerns, let’s explore the top 10 most asked questions on Google this year.

1. “What is the Metaverse?”

The concept of the Metaverse has gained significant attention in 2023. People are intrigued by the idea of a collective virtual shared space, merging physical and digital reality. This question often leads to discussions about virtual reality, augmented reality, and their potential implications on various industries.

2. “How Can I Protect My Online Privacy?”

With the rise in cybercrimes and data breaches, it’s no surprise that individuals are seeking ways to safeguard their online presence. This question prompts articles and guides about using strong passwords, enabling two-factor authentication, and employing VPNs to encrypt internet connections.

3. “What Are NFTs?”

Non-Fungible Tokens (NFTs) have revolutionised the art and entertainment industries. As people strive to comprehend this digital ownership concept, search results offer explanations about blockchain technology, digital art marketplaces, and the environmental concerns associated with NFTs.

4. “Best Practices for Sustainable Living?”

Environmental consciousness continues to grow, driving people to explore ways they can lead more sustainable lives. This question yields articles about reducing carbon footprints, adopting renewable energy sources, practicing minimalism, and supporting eco-friendly products.

5. “How Does Cryptocurrency Work?”

Cryptocurrencies have evolved from niche assets to mainstream financial instruments. In response to this question, search results detail blockchain technology, decentralised finance (DeFi), popular cryptocurrencies like Bitcoin and Ethereum, and the potential pros and cons of investing in digital assets.

6. “Tips for Remote Work Productivity?”

The pandemic has reshaped the way we work, with remote and hybrid setups becoming the norm. Users are eager to enhance their productivity outside traditional office environments. This query generates articles about time management, setting up a conducive workspace, and maintaining work-life balance.

7. “What Are the Latest Advancements in AI?”

Artificial Intelligence (AI) consistently drives curiosity as it transforms industries across the board. Those inquisitive about the latest AI breakthroughs are met with insights about machine learning, natural language processing, autonomous vehicles, and ethical considerations within AI development.

8. “How Do I Start a Podcast?”

Podcasting offers a platform for creative expression and knowledge sharing. Aspiring podcasters are keen on learning the ropes, from choosing the right equipment and recording techniques to distribution strategies and audience engagement tips.

9. “Tell Me About Plant-based Diets.”

Health and wellness take centre stage as individuals seek dietary options that align with their values. This question leads to discussions about the benefits of plant-based diets, essential nutrients to consider, meal planning, and the potential effects of such diets on the environment.

10. “Why is Mental Health Important?”

Understanding and prioritising mental health has gained prominence, sparking conversations about emotional well-being, stress management, and destigmatising mental health issues. Search results emphasise the significance of seeking professional help when needed and offer coping strategies for daily life.

In conclusion, the most asked questions on Google in 2023 reflect the prevailing interests and concerns of our time. From technological marvels like the Metaverse and NFTs to personal well-being encompassing sustainable living, remote work, and mental health, these queries highlight the diverse facets of our rapidly evolving world. As you navigate through the sea of information, remember that staying curious and well-informed is the key to thriving in this dynamic era.

Top 10 Queries Asked On Google In 2023

Have you ever thought about the Google searches that people make most frequently? The second most common Google search was “What is my IP address?” with 3.6 million monthly queries on average. This is the sole answer to the question.

The top 10 queries on Google in 2023 are listed below:

  1. what to watch – 9,140,000
  2. where’s my refund – 7,480,000
  3. how you like that- 6,120,000
  4. what is my IP address – 4,090,000
  5. how many ounces in a cup – 2,740,000
  6. What time is it- 1,830,000
  7. how I met your mother – 1,830,000
  8. how to screenshot on mac – 1,830,000
  9. where am i – 1,500,000
  10. how to lose weight fast – 1,500,000

The lone seasonal item on the aforementioned list, “Where’s my refund,” is the only exception. Almost all clients inquire, “Where’s my refund?” According to the IRS, Americans began processing refunds for income from 2021 on February 12, 2022. As a result, Google started receiving questions from taxpayers concerning the status of their refunds.

In contrast to this seasonal query term, there were more consistent and consistent monthly internet searches for the other questions.

These Google searches piqued your curiosity, right? The figures in the “Global Search Volume” column are averages for the past six months’ worth of data, monthly.

The most popular Google searches demonstrate how ravenous human curiosity is. Both serious and amusing questions are routinely posed. Another example of how significantly people’s online behaviour has altered is the massive amount of online searches. Google now helps internet users locate the specific information they need while also providing relevant searches depending on user intent.

Consumers use search engines like Google and others as intelligent assistants to quickly and conveniently find in-depth information on any topic.

Give Your Clients Something Worthwhile

Today, user demands are Google’s primary focus. As a result, SEO now focuses more on giving clients something valuable than on performing conventional keyword research. You must create in-depth, informative content that users want in order to rank highly in searches.

Take into account the online questions that customers regularly ask about your products/services and industry. After you get the most urgent queries from users, you can rapidly generate long-tail search queries. Use Google’s “People Also Ask” box to find long-tail keywords that are questions-based.

For Google to believe that you value your users, you must answer questions at some point in your content. You can also locate actual user inquiries on online forums and platforms where users routinely post on a range of topics. The most active forums have the most users and recent activity because older enquiries don’t display the most recent search phrases and topics.

Search for similar questions that frequently appear on the results page and attract users’ interest. To get a feel of the topics that your target audience is most interested in, visit Reddit and look at the questions that have garnered the most upvotes and comments.

AnswerThePublic.com is another useful resource for finding the most frequently requested and resolved queries. When you enter one of your primary keywords, a chart containing all the queries that search engines automatically suggested appears.

Make a good first impression by answering all of your clients’ frequently asked inquiries. If you succeed in doing that, Google will be impressed and your search engine rating will improve.

Using Keyword Trends, SEO And Content Planning Will Be Improved

You can choose the best markets to target, the ideal times to post and promote your content online, and the ideal keywords to use by reviewing the most recent keyword trends. This type of information can always be used to produce articles with a lot of keywords, promote your brand on social media, and spend money on Google AdWords. You may create any form of content by using the right keywords, as you now know.

There are several ways to use various long-tail keyword types. Use them in your title tags, meta descriptions, titles, body copy, Google Ads, and even social media postings to rank highly on SERPs.

Many individuals think that concentrated keywords with a lot of searches can bring in a lot of traffic and clicks. Although they might, they don’t attract the same targeted audiences as long-tail keywords. You help Google’s effort to offer search results that are pertinent to the searchers when you use keyword phrases that pose questions in your content.

Internet Users Ask Questions On Google When Looking For Solutions To Specific Issues

Many people use shorter focus keywords with high search volumes to boost organic traffic, but few are aware of the potential of question-based long-tail keywords. Start using these keywords in your content and SEO right immediately with any free tool to boost the visibility of your company in 2023.