A job candidate is a person who is likely to be selected for a certain position or job. The last years have shown us that the work environment can change overnight, and we will have no choice but to adapt quickly to the new circumstances. Recruitment has begun to move online. And there are many modern innovative HR tools to find professionals.
In this article, you can take a look at the most innovative ways to recruit.
Imagine you are looking for an interesting new job and you don’t need to go to exhausting interviews with boring questions but all you have to do is simply enjoy a videogame similar to modern arcades or casino games on Casino National. And it is a reality! More and more companies are using video games to recruit employees.
Gamification allows them to identify potential candidates by posing real-world problems that require certain skills. This strategy also increases brand awareness: a fun game can connect the brand with positive values and corporate culture.
This HR strategy also seems to be surprising, but it works! Some creative companies create profiles in dating apps to close their positions. This method can be especially good for creative agencies and businesses to stand out from their competitors.
Internet Technologies in Recruitment
Recruiters have always used Internet resources to find professionals, but this method has become very popular. Many companies are actively seeking new hires through social media, and some of them even do it with stories on Instagram.
This is a powerful tool today to draw attention to your company. This resource will suit you if you want to introduce candidates to the corporate culture, share events and activities taking place, talk about the features and benefits of working in the company, that is, give candidates a chance to see the life of employees from the inside.
Virtual Tours Through the Office
Creating a “virtual office tour” to attract new talents and build the brand is also an innovative recruiting strategy. So, the job applicants can virtually visit working areas, conference rooms and training centres of the company they want to work for. Such tours help the participants learn the daily routine of professionals in the company and better understand its corporate culture.
Any job applicant claims to be hardworking and qualified. But you won’t get to the truth until you see him in action. How can you know in advance how a prospective employee will behave? Become a “secret” agent and catch him in the act.
Companies often send recruiters to job fairs, educational institutions and networking events, but there is another strategy to find talents in more unexpected places. Secret recruiters “patrol” retail stores and look for personnel with better customer service skills. They shop around by watching the behaviour of store employees. But the evaluation doesn’t end there. Talent agents also return merchandise and see how a salesperson behaves in such unpleasant situations.
Smaller companies and start-ups often lose out on talented candidates because larger, better-known competitors have opportunities to offer applicants more interesting terms. However, famous companies also have to overcome many recruitment challenges. The innovative recruitment strategies help modern companies to stand out and attract new talents.
Innovative HR strategies also increase brand awareness and test the candidates most appropriately. So, if you find talent in his comfort zone, however, he’s not putting on a show to try to impress you, and you just need to watch how the potential employee behaves. So, an innovative recruitment strategy creates a win-win situation for both HR managers and employees, and they’re not just about digitalisation. These strategies are about a new level of business mindset and a new attitude toward the company’s potential employees.